domingo, 3 de octubre de 2010

Brainstorm begins at home

Sometimes, ideas come in a strange way. Today I was reading an amazing new, about the Japanese NEC's billboards, with facial recognition system. I don't know how, but thinking about it, my mind began to develop, link and generate thoughts. At the end, I think I had a good idea for a marketing campaign for an Airline.


The reason of writing this post, is to write about the generation of ideas. Many times we use to start a conversation with a friend or someone else talking about worldly things, and a few time after we are talking about deeply thoughts. With ideas, something like this happens. You start thinking about something and suddenly you have a good idea, but minutes after the "this is the great one" moment, you look yourself like you've got the blues. Maybe you feel embarrassed or you think that nobody will think like you.

This is one of  the reasons why I started this blog. Because you think that your thoughts could not be interesting for most of the readers, but if you reach one, if you connect with this one, you will have won that day. Forget the rules and let your imagination do the work for  you. Like in a brainstorm, only one of the ideas (just a raindrop among the storm) is the great one, so show your thoughts. Whatever you think in your inspiration moment that we use to have everyday (sometimes taking a shower, listening a song or just walking on the street) could help you to help someone who needs an idea. You know yourself but you don't know how your readers think, and maybe the most of them make fun with your thoughts. But maybe one of them could feel something special, about your sense of humour, the concept you want to convey, emotions, or just a subject or a line. Then you will score your goal, so don't give up and keep yourself playing. Passing the ball, going further and shooting are the key to show your ideas to the world. That's what I'm trying, so try it yourself.
People need ideas, ideas need people.

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